Here’s a great little article by a US online head-hunter explaining just what he’s looking for when he’s examining a potential candidate’s social media footprint.
Software engineer chaser Boris Epstein from BINC breaks down each key platform (LinkedIn, Blog, Facebook, Twitter and Google) and explains exactly what he’s looking for when he’s looking for a good hire.
According to web futurologists (and yes, they do exist) the next era of web development will see consumers increasingly relying on online peers when making purchasing and employment decisions. Consumer communities will become more empowered. We’ll listen to them, rather than to what brands are saying about themselves. So what will this mean for candidate attraction and employer branding?
Media folks are still delighting in all things Twitter, most particularly those stories regarding folk who post things they shouldn’t. As an illustration, US digital recruitment site Cheezhead reports the story of a ‘Miss Adriane’, a Careerbuilder rep who regaled the twittersphere with stories of how stupid and annoying her clients were.
Well, it certainly seems that way. As the BBC reported last week, Twitter usage is growing exponentially - the social networking site of the moment building at a rate of 1689% year-on-year. And anyone who is anyone seems to be tweeting: President Obama did much to lead the trend, and luminaries such as Jonathan Ross and Stephen Fry number their faithful Twitter followers in hundreds of thousands.
As interest grows, so does its usefulness as a recruitment and communications tool. A recent addition to the Twitter application firmament is TwitterJobSearch, a search engine that uses ’semantic tools’ to track down and assess all the jobs posted on the network. It also allows users to browse advertised vacancies by category. All this, of course, makes this ‘free’ channel infinitely more likely to attract decent responses.
Luddite readers of Blackbird may think ‘wiki’ is something that Bianca used to shout on EastEnders. However, the rest of world is cottoning on to the use of wikis as a business tool with some commentators predicting that by the end of 2009 half of the organisations in the UK will be using them. So how can wikis be developed, and what should implementers consider?
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