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Archive for 'Offline Channels'

A low-wrist strategy for jobseekers

Canny entrepreneurs in the US are seeking to capitalize on the credit crunch - by selling wrist-bands to people who have been recently laid off. These wristbands, bearing subtle legends such as ‘I NEED A JOB’, are available from laidoffneedajob.com for as little as three dollars apiece.

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Bull’s hit tactic for the jobless

Atlanta-based country music radio station The Bull has created a new opportunity for unemployed listeners. Called the ‘Radio Resume’, it allows jobseekers thirty seconds of airtime to broadcast their CVs.

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Recession tips: time to optimise your referral stream

Time to optimise your referral stream.

From Blackbird’s lofty perch, it’s pretty clear that the financial world is going to hell in a particularly creaky handcart. So clever recruiters are taking the opportunity to consider how they can optimise their most cost-effective attraction channels. Step forward the good old Employee Referral Programme. Blackbridge is offering clients an audit that will assess their existing ERP and super-charge it for these more value-conscious times.
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